Sell wholesale to a networkthat’s already looking for you.
Take orders on terms, price every buyer their own way, and get paid without chasing — and get found by businesses that want exactly what you sell, with every new deal’s payment protected until they accept delivery.
The demand, the trust, and the protected payment — you bring the products.
Buyers come to you
Businesses on the network search for what they need and send you a request directly. You’re not cold-emailing for orders — the demand arrives as quote requests you can price and win.
Verified, so buyers trust you
New buyers hesitate to send money to a supplier they’ve never met. On GC you’re a reviewed, verified supplier with a trust badge — so a first order from a stranger isn’t a leap of faith.
Every new deal is protected
On a first order, the buyer’s payment is held safely and only released to you once they confirm they’ve received their order — or automatically after an agreed window. They feel safe placing it; you know the money is there before you ship.
No cold start. The network brings the buyers, the trust, and the protected payment — you bring the products.
Joined through a platform? The retailers are already there. Some wholesalers arrive through a buying group or platform that runs its own network of retail businesses. Those retailers can buy from you from the start — same system, so an order is a quote and a purchase order rather than a relationship to build from nothing. Every retailer the platform signs on afterwards is another buyer for you.
Wholesale the way it actually happens.
Sell the way wholesale actually works.
Buyers ask for a quote, you price it, they place a purchase order, and you bill on terms. Not a consumer cart — the real back-and-forth of a wholesale deal, built in.
Every buyer, their own price.
Set tiered or negotiated pricing per buyer or per group. A regular gets their rate automatically; a new account gets yours. No manual price lists to keep in your head.
Get paid on terms, without chasing.
Give trusted buyers a credit limit and Net 15, 30, or 60 terms. Invoices go out on the terms you set, and credit and balances keep themselves up to date as buyers order and pay — so you always know who owes what, and who’s near their limit.
A first order with a stranger, made safe.
On a new buyer’s first order the payment is held safely and only released to you once they confirm delivery — or automatically after an agreed window. They feel safe placing it; you know the money is there before you ship.
How it works
And everything else a store needs — inventory, buyers, accounting, and your catalog — is right there in the same place.
Why sell through GC instead of building your own.
Building your own wholesale site means waiting for buyers to find you, and asking each new one to trust a name they’ve never dealt with. The network hands you both on day one.
An empty shop, waiting
- You wait for buyers to find you
- Every new buyer is a stranger asking for a wire
- Your reach stops at the people who already know your name
- Nothing stands behind a first order but your word
A running start
- Buyers are already here looking — you’re listed the day you’re verified
- A verified badge and a track record that grows with every completed order
- Buyers who’d never find your website reach you, including across borders
- A first order’s payment is held until the buyer confirms delivery
And your business stays yours — your catalog, your pricing, your buyers, your terms. The network sends you demand; it doesn’t sit between you and your regulars.
Your buyers are businesses. So are your suppliers.
Retail and wholesale stores run on the same platform — so the shop buying from you runs on the same platform you do, and so does the distributor you buy from. Every tier of supply, trading with the tier above it.
Retailer
Sells to shoppers
Buys from a wholesaler
Wholesaler
Sells to retailers
Buys from a distributor
Distributor
Sells to wholesalers
Buys from a manufacturer
Manufacturer
Sells to distributors
Buys from suppliers
The same business is a buyer to the tier above and a seller to the tier below — one store, both sides of the trade.
Source the stock you resell
Find the tier above you on the same network that sends buyers to you — and send them a quote request without leaving your store.
One account, both directions
The terms you give your buyers and the terms you are given both live in the same place, against the same catalog and the same books.
A first deal with a stranger is safe
Every new trading relationship starts with the payment protected until delivery is accepted — whichever side of it you are on.
Selling to a business, not a person.
A wholesale customer is an organisation — branches that order for themselves, staff with different authority, and a range that is theirs. All of it sits under one account, one credit line and one relationship.
Your buyer is a company, not a contact
A buyer can have branches — a head office and three depots, each ordering for itself — under one account, one credit line and one relationship. You see the whole company, and each branch on its own.
Their team, their limits
The people who order for a buyer are not all the same. Someone placing a standing order, someone who signs for the larger ones, someone who only needs to see prices — each gets what they need, set by the buyer rather than by you.
Big orders can wait for a second pair of eyes
A buyer can require that orders above an amount they choose are approved by someone senior first. That sign-off happens on their side, so what reaches you is an order already agreed — not one unpicked a week later.
Show each buyer their own range
Not every buyer should see everything. Give a buyer, or a group of them, the range that belongs to them — an exclusive line, a regional assortment, or simply the part of your catalog they actually buy. What they cannot see, they cannot order.
The price follows the buyer
What a buyer sees is already their price — searching, browsing, at checkout. There is no separate list to send out, and no moment where they see a number that was never meant for them.
Regulars do not need to ask twice
A buyer you already trade with can order straight from their own range at their own price, without going through a quote every time. They see their orders and what they owe; you see one pipeline either way.
You set this up once per buyer. After that it runs on its own — including for buyers who come to you through the network.
Not a stripped-down product — the full platform, shaped for how you sell.
Accounts, credit limits, and terms — instead of one-off checkouts.
Each buyer is an account with its own price list, its own limit, and its own terms — so a repeat order takes a moment, not a negotiation.
Your whole catalog
Products, variants, and spec sheets, priced for wholesale. Track stock by quantity or per unit with barcodes and serial numbers.
Books that keep themselves
Double-entry bookkeeping posts itself on every sale, refund, and expense — so invoices and payments are recorded as you go.
One inventory, one source of truth
The same stock behind every order, synced in real time — so you never sell the same unit twice.
One place to run the business
Quotes, purchase orders, invoices, buyers and the books live in one admin — not a set of separate products to keep in step.
Sell across borders
Multi-currency pricing, regional shipping, and tax handling are built in — so a buyer in another country is a buyer, not a project.
Your team, with the right access
Staff accounts by invitation across a five-tier hierarchy — owner, admin, manager, cashier, staff — with granular permissions and an activity log of who did what.
Your business stays portable
Your buyers, orders, and numbers are yours. The owner can download a full copy of the store’s data at any time.
Built for suppliers, manufacturers, distributors, and wholesalers who sell to other businesses on terms — whether you’re bringing an existing book of buyers or looking to grow one.
Priced so that growing never costs you more.
Start with no monthly fee and pay a share of what you actually sell. As you grow, that share falls. Every tier stays open at any volume — we never stop you selling because of the plan you are on.
Pay-as-you-go
For a supplier finding their feet, or one whose wholesale is a side of the business.
- Up to 50 buyer accounts
- 5 price lists
- One team structure
- Quotes, orders, invoicing on terms
Growth
For a distributor with a settled buyer base and more than one way of pricing.
- Up to 500 buyer accounts
- 50 price lists
- Up to 25 branches or cost centres
- Everything in Pay-as-you-go
Scale
For a wholesaler running many buyers, regions and teams.
- Unlimited buyers, price lists and branches
- Priority review when you apply to be listed
- Everything in Growth
Every tier includes approvals, automation and the full set of tools. What changes between them is how large your operation can get — never what you are allowed to do.
Wholesale is priced separately from the retail plans and is not an upgrade of one — a store is on one or the other. Paying yearly is billed once, as two months free.
Questions
Bring your products.
We’ll bring the buyers.
Run your wholesale business and grow it on one platform — orders on terms, your own pricing, protected payment, and a network already looking for what you sell.